Medallia Experience Cloud receives one of the highest scores in strategy and market presence categories.

TOKYO, JAPAN - Media OutReach - 9 June 2021 - Medallia, Inc. (NYSE: MDLA), the global leader in customer and employee experience, has been recognised as a Leader in The Forrester Wave™: Customer Feedback Management Platforms, Q2 2021.

The global report evaluated 12 service providers based on 33 criteria. Medallia was among the highest scoring vendors in the strategy category, receiving the highest scores possible in execution and delivery on roadmap, product vision and strategy, enterprise strategy, partner strategy, and services strategy criteria.  


Mr Greg Philiotis, SVP, Head of International Industry Sales, Medallia, commented, "We will continue to do what we do best in customer and employee experience management – helping our clients engage meaningfully with stakeholders at all levels, using our proprietary and scalable software-as-a-service platform – Medallia Experience Cloud™."


Medallia Experience Cloud™ uniquely fuses human and machine learning to reveal the most relevant customer insights, and makes them actionable to every role across an organisation. By integrating opinions with operational data, companies are empowered to make smarter, more effective decisions.


Over the last seven years, Medallia's operations in APAC has grown significantly from a single market in Australia to five markets. The newly-established Japan office has, within a short span of one year, built robust rapport with clients and partners of similar vision.


Mr Oura Manabu, Head of Japan commented, "We are very focused on turning signals into actions that drive growth. We look forward to working closely with like-minded partners like Ipsos to help companies in Japan fulfil the ever-evolving customer and employee expectations."

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